Sally Beauty has welcomed Kevin Metz as VP of ecommerce and Vanathy Lakshmi as VP of digital product.

Metz will lead the growth plan of all North American digital commerce businesses. He was most recently chief marketing and digital officer with Stuller.

As VP of Digital Product, Lakshmi has more than 10 years of experience in in-store and online product management, and was most recently senior director of digital product at Walmart.